Competitive Cyclist
As a devoted fan of Bianchi, witnessing the launch of one of their most technically precise and visually stunning bikes in a disc brake version was a truly thrilling experience. It felt like the culmination of a passion project. This unveiling exemplified the perfect fusion of art direction and design, showcasing how this competitive machine is greater than the sum of its parts.
Bianchi Oltre Disc Launch
It was a thrilling ride to celebrate the artistry and ingenuity behind Cervélo's unforgettable debut on Competitive Cyclist with art directing and designing the full campaign experience. The perfect fusion of creativity and strategy as we brought Cervélo's vision to life, capturing the essence of speed, precision, and performance, while also maintaining the Competitive Cyclist brand essence. Explore how meticulous attention to detail and innovative design concepts propelled this iconic brand into the spotlight, captivating audiences and leaving a lasting impression in the fiercely competitive world of cycling.
Cervelo Launch
Road Bike Buyer’s Guide
It was an exhilarating journey through our cross-platform campaign, spotlighting the year's top road bikes. Our immersive graphic design showcase is meticulously crafted to captivate and inspire cyclists of all levels. From sleek web layouts to dynamic social media graphics, we offer an experience that transcends platforms, guiding riders towards their perfect match with style and sophistication. Join us as we celebrate the artistry and innovation of road biking, paving the way for unforgettable rides with confidence and flair.
